Ivory Coast Sign Vehicle Assembly Plant Deal with Toyota

Ivory Coast’s government signed an agreement with Toyota to build a vehicle assembly plant in the West African nation, the office of Ivorian Prime Minister Amadou Gon Coulibaly said in a statement.

Faced with inactive sales in developed economies, automakers including Toyota, Volkswagen, BMW, and Nissan are seeking to break into Africa, considered one of the world’s largest maiden markets for new cars.
 
The agreement was signed at a Japan-Africa development conference in Yokohama, Japan, by Gon Coulibaly and Ichiro Kashitani, CEO of Toyota Tsusho, a unit of the automotive and industrial group.
 
The statement did not give clear knowledge on the number or type of vehicles Toyota will produce in Ivory Coast, but it said the process for establishing the plant would be launched before the end of the year.
 
As part of its push into the continent, Toyota Tsusho gained French automobile retailer CFAO, which engages in 35 countries in Africa, in 2016. Toyota already produces cars in South Africa, which has a well-developed auto industry.
VW and Nissan have also set up work place in Nigeria, Kenya and Ghana or have pledged to do so. Honda and Peugeot have launched assembly plants in Nigeria and Peugeot has done the same in Kenya.
 

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